Thursday 28 February 2019
Empowering your Business with Digital Identities

On Thursday, 31st of January, 2019, CIEL in collaboration with Ubisecure and the American University of Science and Technology (AUST) organized a one-day seminar entitled "Empowering your Business with Digital Identities", at Middle East Airlines (MEA) training center, Riad Salameh Auditorium. The event was attended by over 300 guests from various levels of government, banks, universities, industry and other large organizations. The event evoked discussion about the state of the art in digital identity and applicability in the MENA region. The event was covered by TV channels and streamed live video on social media. 

The event was opened by Dr. Salah Rustum, President and Founder of CIEL, which is celebrating 45 years of business this year. The event was held under the auspices of Sheikh Nadim Gemayel - the Chairman of the Parliamentary IT Commission, who highlighted the importance of electronic digital signatures and digital identity in eGovernment. Keynote speeches were also presented by Keith Uber, Vice President of Ubisecure, Mrs. Hiam Sakr, Founder and President of the American University of Science and Technology (AUST), and Georges Saoud - IT Director at the Lebanese Ministry of Finance.
Ubisecure is Europe's most leading identity management software company, and CIEL is Ubisecure's trusted local partner in the region. Ubisecure presented success stories of how digital identity has brought efficiency, cost saving and improved user experience and security to various industries. They presented services for the public sector, banking, research and education and mobile telecommunications – all showing how digital identities have streamlined business transactions. CIEL has been working with such digitalization technologies for more than two decades and are experts in this field.
Developing data protection regulations bring new demands on companies when handling personal data. Sami Lindgren, Sales Engineer from Ubisecure, presented the General Data Protection Regulation (GDPR) of the European Union, which applies to all companies worldwide that process the data of European citizens. Lebanon has recently introduced new legislation - the act of electronic transactions and private data law (law number 81 dated 10th October 2018). This fundamental law for electronic commerce went into force on the 1st January 2019, to define and acknowledge the legal validity of electronic digital signatures. Additionally Banque du Liban (BDL) has recently issued two decrees related to cybercrime Prevention and the adoption of the GDPR for all local banks.
Identifying companies around the world is a challenge that is being solved through international standards. Seminar participants learned about the Legal Entity Identifier - a powerful globally unique number, designed to accelerate and secure international business; it is worth noting that Ubisecure's RapidLEI service is the fastest way for companies to get a Legal Entity Identifier that would allow them to perform business in regulated industries, locally and across borders.

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